Ido Maslaton

Co-Founder & CEO

Over 18 years' experience of entrepreneurship and leadership. Specialized in multidisciplinary complex scale-up. 

Ayelet Carasso

Head of Business Development

Experienced successful foodtech entrepreneur. Skilled business development and growth driver.

Noga Sela-Shalev

Marketing Advisor

Marketing and business expert. Over 12 years of food industry experience, and CPG innovation.

Alon Raviv

Co-Founder & CTO

Experienced consumer products developer. Scaled over 150 products from idea to market.

Israel Shapira 

Head of Engineering 

Highly professional mechanical engineering R&D manager. Led over 20 projects from planning to final manufacturing.